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Engineering Performance: The Story Behind Tavelo and SSPADE

In the world of cycling, great products don't happen by accident. Behind every successful bike, wheelset, or component is a combination of engineering expertise, manufacturing excellence, and a relentless commitment to performance.

At SSPADE, we believe innovation is most powerful when it is shared. That's why we are proud to collaborate with forward-thinking brands such as Tavelo to bring world-class cycling products to riders around the globe.

Who is Tavelo?

Tavelo is a performance-focused cycling brand dedicated to creating high-value bicycles and components without compromising on technology, quality, or ride experience.

Built around the idea that exceptional performance should be accessible to more riders, Tavelo combines advanced carbon engineering, modern design, and rider-focused development to deliver products that compete with the best in the industry.

From lightweight climbing bikes and aerodynamic race machines to gravel and endurance platforms, Tavelo's product lineup is designed to help riders ride further, faster, and with greater confidence.

A Shared Vision

What brought Tavelo and SSPADE together was a shared belief that premium cycling technology should not be reserved for a select few.

Both companies believe that riders deserve access to world-class engineering, premium materials, and modern manufacturing without the excessive markups often associated with traditional cycling brands.

This common philosophy has created a strong foundation for collaboration, allowing both teams to focus on what matters most: creating exceptional products for cyclists.

The Role of SSPADE

SSPADE's role extends far beyond product development. We are a strategic partner focused on helping innovative cycling brands grow, scale, and succeed in global markets.

For Tavelo, our collaboration spans multiple areas, including product innovation, market development, ecosystem expansion, and long-term brand building. We work closely with the Tavelo team to identify opportunities, refine product strategies, and create experiences that resonate with riders.

Our focus includes:

Supporting product innovation and future development
Expanding brand presence in North America
Developing complete product ecosystems
Building dealer and distribution networks
Creating marketing and educational content
Supporting events, teams, and community engagement
Strengthening rider feedback and product validation programs

By combining industry expertise, market knowledge, and a deep understanding of rider needs, SSPADE helps brands transform great products into sustainable, growing businesses.

Supporting Tavelo's Growth in North America

Our collaboration with Tavelo is centered around a shared vision: building one of the most exciting and accessible performance cycling brands in North America.

Together, we are working to establish a strong foundation for long-term growth through strategic dealer partnerships, rider communities, ambassador programs, events, and localized customer support.

Beyond introducing products to new markets, we are focused on creating a complete ecosystem around the Tavelo brand. This includes connecting riders with dealers, supporting local cycling communities, gathering real-world feedback, and ensuring that every customer has a positive ownership experience.

We believe the strongest brands are built not only through exceptional products, but through meaningful relationships with riders and communities. Through our partnership, SSPADE and Tavelo are committed to creating both.

As Tavelo continues to expand its product lineup and global presence, SSPADE will continue to support its growth through innovation, market development, and community building—helping bring more riders into the Tavelo family and strengthening the brand's position for years to come.

Looking Ahead

As the cycling industry continues to evolve, partnerships between engineering specialists and innovative brands will play an increasingly important role in driving progress.

The relationship between Tavelo and SSPADE represents more than a supplier partnership—it is a shared commitment to advancing cycling technology and making high-performance products accessible to more riders worldwide.

We are excited about what lies ahead and look forward to continuing to support Tavelo's growth, innovation, and success in the years to come.

Because when great engineering meets great brands, riders win.

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Our Story

SSPADE was founded by a team of passionate cyclists, engineers, and industry professionals who believe high-performance cycling products should be accessible to more riders around the world.

After years of experience in product development, manufacturing, racing, and brand building, we saw an opportunity to do more than simply launch another component company. We wanted to create a platform that combines world-class engineering, efficient manufacturing, and strategic brand development.

Our goal is not only to design and manufacture exceptional cycling products, but also to help emerging and established brands bring products of this caliber to market. By combining advanced engineering, premium materials, and scalable manufacturing capabilities, we enable brands to deliver world-class performance without the barriers traditionally associated with high-end product development.

Today, SSPADE serves both riders and industry partners, providing innovative cycling components while helping shape the next generation of performance cycling brands.

Technology & Engineering

Innovation is at the core of everything we do.

SSPADE products are developed using advanced engineering processes, premium materials, and extensive real-world testing. Every detail is carefully considered to optimize performance, durability, weight, and rider experience.

Our development process combines:

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Advanced carbon fiber construction
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Precision CNC machining
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Ceramic bearing technology
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Aerodynamic optimization
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Rider-focused ergonomics
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Real-world durability testing
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Beyond developing our own products, we work closely with partner brands to transfer these technologies into complete product ecosystems, helping them deliver industry-leading performance to their customers.

Our Mission

Our mission is simple:

To make premium cycling technology more accessible to riders and brands worldwide.

We believe exceptional performance should not be limited by geography, scale, or legacy industry structures. Through engineering excellence, manufacturing expertise, and collaborative partnerships, we help bring world-class cycling products to market under both the SSPADE brand and the brands we support.

Whether you are a rider pursuing your next personal best or a company looking to build the next great cycling brand, SSPADE is committed to helping you move forward with confidence.

Contact Us

We are always happy to connect with riders, dealers, distributors, teams, and industry partners.

SSPADE

Email: support@sspade.com
Website: www.sspade.com

For dealer inquiries, partnership opportunities, media requests, or technical support, please contact our team and we'll be happy to assist.

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